Track revenue from testimonials

Revenue attribution answers a specific question: did the testimonials on your site actually help sell anything? It is a Starter and Pro feature, on the Analyze page's Sales section.

Install the snippet

Paste a small script on your purchase or thank-you page, once. The exact snippet, with your workspace ID already filled in, is on the Analyze page itself — copy it from there. It looks like this:

<script>
try {
  navigator.sendBeacon("https://app.kudokit.co/api/beacon", JSON.stringify({
    w: "YOUR_WORKSPACE_ID",
    surface: "site",
    event: "conversion",
    url: location.href,
    value: Number(window.KUDO_VALUE) || 0,
    seen: !!localStorage.getItem("kudo_seen")
  }));
} catch (e) {}
</script>

Set the order value

Set window.KUDO_VALUE to the order total before the snippet runs, so revenue is tracked alongside the sale count. Skip it and Kudokit still counts the sale — just without a figure attached.

What "attributed" means

If a visitor saw one of your Kudokit widgets, walls or popups earlier in that browser, Kudokit already knows. A sale from that browser afterwards counts toward Sales after seeing testimonials, and its value toward Revenue from those sales — separate from your total sale count, which counts every purchase the snippet sees.

What this is not

There is no Shopify, WooCommerce or other storefront connection — this is a small script you add yourself, not an integration you connect. If you would rather not add code to your checkout page, the rest of Analyze — views, engagement — still works without it; only the Sales section stays empty.

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Related

• What each plan includes
• Pull testimonials with the API and webhooks
• Read your Analyze report